No. 001 — SERVICES
Four things, done thoroughly
We don’t do everything. We sell homes, let them, find them for buyers, and look after a small number of portfolios. That’s the whole offer.
Full-service sale
Architectural photography, a measured floorplan, an EPC and a written description, then accompanied viewings seven days a week. One named agent from valuation to completion. No sole-agency lock-in beyond twelve weeks.
No. 002 — HOW IT RUNS
01
Week 0 Valuation
02
Week 1 Photography & floorplan
03
Week 2 Launch
04
Weeks 2–6 Viewings
05
Offer & negotiation
06
Exchange & completion
No. 003 — THE DIFFERENCE
UrbanLane against a typical high-street agency
UrbanLane
Typical high-street
Homes per agent
7
40+
Photography
Architectural, always
Phone camera, sometimes
Viewings
Accompanied, 7 days
Keys handed over
Contact
One named agent
Whoever picks up
Weekly update
Every Friday, guaranteed
On request
Sole agency term
12 weeks
16–20 weeks
Fee
1.4% + VAT
1.0–1.8% + VAT
No. 004 — FEES
What it costs
Let Only
£1,650 + VAT
Marketing, referencing, tenancy agreement, deposit registration, handover.
Most chosen
Full Sale
1.4% + VAT
Everything in the sale process, from valuation to completion. No upfront cost, nothing if it doesn’t sell.
Managed Letting
10% of rent + VAT
Let Only plus full management, 24-hour maintenance line, monthly statements and annual compliance.
No withdrawal fees. No “marketing packages”. VAT at 20%.
No. 005 — QUESTIONS
Questions people actually ask
How long is your sole agency period?
Do you charge anything upfront?
Will I always speak to the same person?
What if my home doesn’t sell?
Do you cover areas outside your five neighbourhoods?
How quickly can you launch?
No. 006 — NEXT
Start with a valuation
An hour, no obligation, and you’ll get a written figure the same week.